With more than half of the Australian population in lockdown, the Drinks Association has made the difficult decision to shift the date of the 2021 Australian Drinks Awards (ADA). The Sydney event at the IVY Ballroom will now be held on Tuesday 23 November.
Georgia Lennon, CEO of the Drinks Association said, “We were so hopeful of gathering to make the announcement of all of the Australian Drinks Awards at the one time and in person. I know everyone is keen to come together and celebrate this great industry in which we are all so fortunate to work.”
“But Covid persists. So, we will now plan for that celebration in November and we look forward to seeing all our members at that time.”
That said, there are some awards that we will announce ahead of the date to coincide with the release of the Advantage Australia Engagement Program results. The ADA’s four Supplier awards will be presented via Zoom at 4.30pm on Thursday, 5 August.
Shelly Horton will again host the virtual presentation which is free and open to ALL in the drinks industry. We invite you to attend to this virtual event and celebrate the winners and their achievements by registering here.
- The Supply Chain Management Award, sponsored by GS1
- The Most Improved Supplier of the Year, sponsored by ALM
- The Category Management Award, sponsored by BevChain and
- The 2021 Supplier of the Year, sponsored by The Advantage Group
After a year of uncertainty, challenges and yet also many successes, the Drinks Association anticipates great interest in the virtual presentation.
In advance of the announcement, Advantage Australia have shared news that “feedback from retailers and wholesale partners showing unprecedented levels of trust in suppliers”. The field is more competitive than ever this year and the awards will tell the story of which suppliers have engaged with their partners in the best way through these difficult, yet highly collaborative, times.
So, grab a glass of Champagne for the awards presentation on Thursday, 5 August at 4.30pm AEST and celebrate virtually ahead of the in person event on 23 November when we will celebrate all of the award winners.