The Drinks Association is delighted to announce the appointment of Cindy Panzera as Corporate Communications and Content Specialist.
With nearly two decades of experience in corporate communications, brand building, content marketing, media relations, corporate events, thought leadership, product marketing, and internal communications, Cindy brings a wealth of expertise to the role.
Prior to joining us, Cindy served as a Corporate Communications Consultant for Liquor Marketing Group (LMG) for 2.5 years. Before that, she held leadership positions in Marketing & Communications for Nielsen’s Pacific business for 14 years.
In her new role, Cindy will focus on elevating the Drinks Association's brand messaging, developing captivating content, and engaging with stakeholders.
Drinks Association CEO Georgia Lennon said: "Cindy's expertise in content creation and communications will undoubtedly prove invaluable to our organisation. Her existing knowledge of the liquor industry, coupled with her extensive experience in consumer and media research, perfectly aligns with our strategic goals of informing, connecting, and strengthening the industry for our valued members."
To connect with Cindy regarding industry news, initiatives and events, email
cindyp@drinks.asn.au